January Sales! 💖
The SALE is here! We NEVER do this, but we are giving you exclusive savings on the entire BSR website! Which includes Smiley & Care Bears Collections! Start your weekend...
Blog
Thank You from BSR 💖
To our amazing customers 💖 We want to personally say thank you from the bottom of our hearts - to every single one of you that supported By Samii Ryan during...
End Of The Year Sale!
The end of the year is almost here! (Finally lol) To thank you for all of your support throughout this year we are giving you 20% off all By Samii...
New Care Bears Drop THURSDAY!
This Thursday we have yet another magical drop for our collaboration with Care Bears! Keep it cozy and cute in these new pieces! Dropping online Thursday at 9:00am PST! Don't...
The Everyday Basics Collection!
This Friday we are excited to launch our “Everyday Basics Collection” which are pieces you can live in everyday with style and comfort. We are launching four custom sweat suits...
Care Bears Drop 3 🐻
The highly anticipated third release from our Care Bears™ collaboration is now live! We are so excited to share with you these comfy styles from our Care Bears™ collaboration that we know...
Angel Energy! New Collab!
We are so excited for our limited edition collaboration with Havanna Winter! Havanna is an aspiring actress and singer who began to develop her brand on TikTok and Instagram. She...
Cyber Monday is HERE!
Your favorite day of the year is here! CYBER MONDAY! 💖 Save BIG on all your favorite By Samii Ryan original styles. Use code: BSRCYB at checkout for 50% off...
Black Friday is HERE!
Black Friday has come early for BSR and we are here to give you the sweetest deals on the cutest styles. 💅🏼💖 Thank you all for the support this year,...
Black Friday Is Coming Early!
We NEVER do this… but… OUR BIGGEST SALE OF THE YEAR is coming soon! From Nov 24- Nov 29 you will be saving some serious 💸💸💸 on your favorite By...
New Care Bears Drop Out Now!
What better way to head into the weekend than with a new By Samii Ryan x Care Bears ™ release?! 💖 We just dropped some new cozy pieces that are sure to be...
By Samii Ryan x Care Bears™
I remember growing up as a kid and watching cartoons that opened up my imagination and brought me into a different world of happiness and joy. This holiday season By Samii...
New Drop Out Friday! 💖
Hi Friends! As our ongoing collaboration with Smiley continues, this Friday we are releasing some super cute matching sets that are must haves! Keep it cozy in these pigment dyed shorts...
Our Current Favs!
It's so hard for us to choose our favorites when we LOVE all of the new BSR X Smiley Pieces! Staying cozy and comfortable in fleece is something we love...
By Samii Ryan x Smiley Lookbook
Photography: @evyoptics Lighting: @jonescrow Set design & buildout: @evyoptics & @samiiryan Assisting: @nattybrat Models: @asiamonetray @joycehtet
Style Guide
Online shopping is like: “OMG I LOVE THIS. 💕😭 I want my whole life to be about this piece. Where have you been all my life? ” But at the...